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The Spanish mergers and acquisitions market has established itself as one of the most dynamic in continental Europe, although it continues to follow a trend that first emerged in 2025: higher aggregate value and a lower number of transactions — a market with fewer deals, but of greater strategic significance and greater complexity in execution.

A key theme is selectivity: strategic assets and sectors with structural demand are the focus of competition and investor interest, while the rest of the market faces slower processes and more demanding negotiations.

Regulatory compliance is no longer merely a formality but has become a central element of any transaction. Nowadays, the success of a deal does not depend solely on the price; it depends on how it is structured and the extent to which regulatory constraints are anticipated.

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Managing IP has launched a new series focusing on how IP firms and organisations such as IP offices are using AI to help manage routine tasks and improve efficiency. As part of the series, we sat down with Raúl Rubio, a partner in Spanish firm Pérez-Llorca’s IP and technology practice.

He discussed the firm’s AI journey and why simply adopting the technology isn’t enough to beat the competition, especially when most firms are using it in some form.

You can read the full interview here.

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The merger with Gómez-Pinzón arose from an opportunity that emerged naturally. It did not result from an active search, but from the alignment of strategic plans and a shared vision for growth. Colombia is a particularly attractive market, with a dynamic economy and in a key position for investment flows into the region from the United States, Europe, Mexico, Asia and other South American countries.

Gómez-Pinzón is, moreover, the perfect partner with which to take this step: a firm with a long history, an excellent team, and great prestige in its market. Together we share the ambition to build a leading practice in Colombia and provide clients with first class advice. This integration not only strengthens our presence in Latin America, but also boosts our internationalisation strategy in the region with a project that we are very excited about.

TTR: What strategic synergies do you identify between the Spanish and Colombian markets? What types of investors or clients are leading transactions between both jurisdictions?

Spain and Colombia have a very close relationship, with economic and cultural ties that facilitate investment and create many opportunities in both directions. There is a clear synergy in sectors such as energy, infrastructure, finance, technology and cross-border M&A transactions, where demand for solutions that combine local knowledge with international experience continues to grow.

Our commitment to remaining close to our clients in all their investment plans has been the driving force behind our internationalisation strategy. Today, many of these transactions are led by multinationals and international funds. The integration with Gómez-Pinzón enables us to work more closely with them and provide the advice they need in both jurisdictions, with teams operating as one.

TTR:  How would you describe the performance of the Colombian mergers and acquisitions market so far in 2025? Which sectors are showing the greatest dynamism or appeal for international investors?

In 2025 we have seen an uptick in M&A transactions in Colombia. The most dynamic sectors have been technology, telecommunications (especially with regard to towers), renewable energy, infrastructure, health, mass consumption and financial services. In these sectors, local companies have attracted significant investor interest.

Colombia remains attractive to international investors because of its strategic position in Latin America.  This is coupled with a strong domestic market, increasingly integrated into regional trade, and a resilient business class, capable of generating strategic alliances that drive competitiveness. As a firm, we see clear opportunities to support complex transactions that respond to this active and changing environment.

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The firm confirmed in May that it had joined forces with local law firm Gómez-Pinzón, marking the start of operations in Bogotá and Medellín through a formal integration.

This development is Pérez-Llorca’s second major expansion in Latin America in just over a year, following its April 2024 merger with Mexico’s González Calvillo.

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Article originally published on Law.com.

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